Dream Portfolio

Senior Interactive Producer for matrixx

1.06.2008

2008, Blog, Work

matrixx is an award-winning social media production company that specializes in engaging online branded entertainment and brand management. We are experts at driving traffic and sales through social networking and word-of-mouth marketing buzz. Our efforts produce and blend usage, product features and messageing so that it is completely organic to the viewer and can’t be skipped.

Quickly becoming an award-winning Senior Interactive Producer for matrixx, some of my key attribute’s include my passion for artificial intelligence and use of cognitive psychology throughout my work. I have successfully budgeted, planned, produced & managed simultaneous social media marketing campaign pitches, strategies and website development projects.


matrixx
matrixxpictures.com

Clients and brands include Dippin’ Dots, Ameresco, Mummy: Tomb of the Emporer Dragon, Schlotzsky’s, Johnsonville, Chiquita Smoothies, Challenge Dairy, Save-A-Lot & many more.

Key Achievements:
• Platinum Hermes Award Winner for Schlotzksy’s: BigLeagueClubz.com campaign. (Senior Producer)
• Silver W3 Award Winner for Johnsonville: CreateYourOwnVille.com campaign. (Senior Producer)
• Successfully budgeted, managed, implemented and analyzed simultaneous interactive marketing campaigns.
• Contribute to the agency’s interactive capabilities in new business pitches.
• Discover, Identify & Produce new technologies, applications and procedures for the benefit of the industry and brand.
• Design and implement agency’s interactive processes, GUI concept designs, project documentation templates and banner ads.
• Perform first draft of legal documents and create vendor compliance manuals based on retail specifications.
• Procurement of Analyitics, SEO/SEM results, Ad buys & Social Networking ROI for client and case study.
• Client consultation on on User Trending, Social Networking, Blogging and Web & Application Development.
• Train and mentor clients, Emerging Media staff and interns on industry best practices.


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